— 04 / Analytics

Stop guessing. Start measuring.

Custom data pipelines and dashboards built around the decisions you actually make. No generic templates, no vanity charts.

Get auditWhat we build

— Questions you can't answer right now

If you don't know, we'll find out.

  • Which clients actually drive growth?
  • What's our real customer acquisition cost?
  • Why did last quarter's numbers drop?
  • Where do users churn — and what predicts it?
  • Which channels work, which just look busy?

— What we build

Three types of work.

Data pipelines

Collect data from every source — product, CRM, billing, marketing tools — into one place. Cleaned, modeled, queryable.

Decision dashboards

Built around the decisions you actually make. One question per chart. No vanity metrics.

Insights and analyst access

Regular insights you didn't ask for. Plus access to a real analyst for ad-hoc questions.

— Stack we use

Modern data stack. No lock-in.

Snowflake, BigQuery, or Postgres for storage. dbt for transformation. Metabase, Looker, or custom for visualisation. Whatever fits your scale and budget.

— 04 / Analytics

Get an analytics audit.

We look at what you measure, what you should measure, and what's broken.

Get audit